Rogan, along with rapper/actor Ice Cube, discussed the reasons behind Bud Light's disastrous campaign on episode 2004 of "The Joe Rogan Experience."
During the podcast, Rogan referred to Mulvaney as "mentally ill" and an "attention whore" in relation to the backlash Bud Light faced after sending Mulvaney a special edition can. The incident sparked a massive boycott against the beer giant.
July 04, 2023
Ice Cube joined the conversation, questioning who was responsible for Bud Light's decision and suggesting that it may have been an attempt to ruin the brand.
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Rogan chimed in, stating that he believed the decision was influenced by the growing trend of companies feeling obligated to engage in "woke" culture.
July 04, 2023
Rogan further explained that corporations now have to adhere to environmental, social, and governance (ESG) standards, which determine their score and potential access to capital.
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He criticized the decision-maker at Bud Light, suggesting that her university and corporate background, combined with the pressure to be inclusive, led to the controversial choice.
The term "ESG" refers to guidelines used by large investment groups to assess a company's environmental, social, and governance practices. Higher scores indicate a greater likelihood of receiving investment capital.
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Rogan's comments about Mulvaney drew significant backlash. He referred to Mulvaney as a "mentally ill person" and criticized the decision to feature Mulvaney's "365 days of womanhood" on a Bud Light can, calling Mulvaney an attention seeker.
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Rogan's remarks have been widely condemned as derogatory and offensive.
The conversation also touched on Kid Rock's involvement in the controversy. Rogan mentioned that once Kid Rock started shooting Bud Light cans with a rifle, it became evident that the brand was facing serious problems.
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Ice Cube, who has been vocal about exposing "gatekeepers," expressed his frustration with the media and NBA for not discussing his basketball league, the Big3.
He has previously criticized the lack of change for black people despite their overwhelming support for the Democratic Party.
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Rogan's comments and the overall discussion on the podcast have sparked a debate about the responsibility of corporations in navigating social issues and the treatment of transgender individuals.
Critics argue that Rogan's remarks perpetuate harmful stereotypes and contribute to a culture of discrimination.
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