Hastings publicly endorsed Harris shortly after she entered the race in July, contributing $7 million to a super PAC backing her campaign. This move led to a near tripling of Netflix's cancellation rate, as reported by Bloomberg, referencing data from Antenna.
According to Conservative Daily News, the backlash was particularly pronounced among supporters of Republican presidential candidate Donald Trump. Upon learning of Hastings' political contributions, many took to social media to declare their disapproval, using the hashtag #CancelNetflix.
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In July, the rate of Netflix subscription cancellations in the U.S. hit 2.8%. While this was partly attributed to the streaming giant's decision to eliminate its cheapest subscription option, the political controversy undoubtedly played a role. Hastings was among the first major tech founders to publicly back Harris' campaign, stating in a July 23 post, "Congrats to Kamala Harris — now it is time to win."
In a surprising turn of events, President Joe Biden announced his withdrawal from the presidential race on July 21, throwing his support behind Harris. This decision followed a lackluster debate performance and calls from several House Democrats for him to step aside.
October 01, 2024
As of late September, Harris held a narrow 2% lead over Trump, polling at 49.1% compared to his 47.1%, as per RealClear Polling averages. An NBC/Telemundo/CNBC poll released Sunday revealed that while Harris led Trump 54% to 40% among Latino voters, the former President held a 13-point advantage on issues of border security and immigration.
