Peterson, 59, who earned a reputation for his opinions against political correctness and “woke” ideologies, bestowed his thoughts on the magazine’s latest cover star Yumi Nu on Twitter on Monday, posting an image of the 36-year-old curvy model’s shoot, while writing: “Sorry. Not beautiful.
“And no amount of authoritarian tolerance is going to change that.”
Seconds after posting his tweet, Peterson - a clinical psychologist, author, and former professor at the University of Toronto - was met with a string of condemnations by other users, many of whom began taking aim at his own appearance while others labeled him an “a**” and a “freak.”
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“My guy you look like a child’s skeleton covered in mayonnaise with dryer lint on the top. You’re in no position to be assessing anybody’s beauty, you rickety junkie,” one person fired back at Peterson, who is the author of the international bestselling book 12 Rules For Life: An Antidote to Chaos.
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Others flipped the script by copying the words from the psychologist’s tweet and re-posting them with a picture of him.
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Initially, Peterson stuck to his guns, firing back at “panderers” and claiming that the decision to feature a plus-size woman on the cover of Sports Illustrated Swimsuit was “a conscious and cynical manipulation by the oh-so virtuous politically correct.”
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In another tweet, he added: “It’s a conscious progressive attempt to manipulate and retool the notion of beauty, reliant on the idiot philosophy that such preferences are learned and properly changed by those who know better.”
However, after he persisted to be bombarded with what he described as a “vicious flood of insults,” Peterson called it quits, announcing that he was “departing” Twitter while branding the social media platform “intrinsically and dangerously insane.”
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“The endless flood of vicious insult is really not something that can be experienced anywhere else,” he wrote. “I like to follow the people I know but I think the incentive structure of the platform makes it intrinsically and dangerously insane.”
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He added: “So I told my staff to change my password, to keep me from temptation, and am departing once again.
“If I have something to say I’ll write an article or make a video. If the issue is not important enough to justify that then perhaps it would be best to just let it go.”
Despite his insistence that he was “departing” Twitter, Peterson’s account remains active - and he continued to tweet even after claiming that he was exiting the social media site.