"My parents came here for the American dream," Moreno, who at age 5 joined his family in immigrating from their native Colombia to the United States, announced at the top of the commercial. "A dream briefly crushed by Jimmy Carter. Failed Policies causing massive inflation."
He then claims that "Joe Biden and the Socialists are rerunning the same playbook" and charges that the massive spending bills established by the president and congressional Democrats thus far this year are "leading to crippling inflation. They're getting richer. You're getting poorer. I'll stop Biden before he destroys America."
Moreno – who is backed by Ric Grenell, who worked as acting Director of United States National Intelligence throughout former President Trump's Administration, and by former top Trump political adviser and consultant Kellyanne Conway – is part of a crowded Senate primary field of 11 contenders.
Among the leading candidates are:
Former Ohio Treasurer and former two-time Senate candidate Josh Mandel.
Best-selling author and venture capitalist J.D. Vance.
Former Ohio GOP chair Jane Timken.
2018 Ohio Republican Senate candidate Mike Gibbons, a Cleveland entrepreneur, real estate developer, and investment banker.
Ohio state Sen. Matt Dolan, whose family owns Major League Baseball's Cleveland Indians.
Long Time Rep. Mike Turner, who represents the state's 10th Congressional District, has taken measures toward starting a GOP campaign.
Moreno's campaign highlighted that its ad blitz is the biggest, most concentrated buy to date in the Ohio Senate race and is "believed to be the most significant buy done at this stage in any Ohio primary ever."
Gibbons declared in July that he'd spend $10 million to run ads through the May 2022 Senate primary in Ohio.
The winner of next year's Republican primary may face off against longtime Democratic Rep. Tim Ryan of northeastern Ohio.
Ryan, who announced his candidacy for the Senate in April, is considered the favorite for the Democratic nomination in a primary field supposed to be much smaller than the extensive GOP roster of contenders. Progressive Morgan Harper, a former Consumer Financial Protection Bureau Senior Adviser, and 2020 congressional candidate, declared her candidacy over the summer.